"Case History Writers Gordon and Gordon"by Richard Stooker |
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Gordon & Gordon is a partnership of two writers named Gordon -- Manuel Gordon and Gordon Graham. They specialize in writing for the high tech field and so customer success case studies are part of their "repertoire." Gordon & Gordon define their mission as: "Our clients hire us to explain complex products and to persuade demanding customers." Gordon and Gordon's website contains many of their own application storiesFor their technical writing and for their marketing writing. These also include short testimonials from the users. They have over 20 years experience in technical writing. Manual Gordon is a former programmer and current professor of computer science. Gordon Graham is experienced at technical writing and has won awards from the STC (Society of Technical Communication). Gordon and Gordon have produced marketing communications for over 15 years -- including white papers, press kits and newsletters, as well of course as customer success stories. They produced the workshop Writing Marketing Materials for High-Tech Firms to teach other writers how to do what they do. They also provide training services and consulting to high tech clients. |